Data Clense and Build
Big data about companies and markets is constantly changing, so if you’re using last year’s data, you may not have a complete, 360-degree view of your company. When data is inaccurate, leads are harder to track and nurture, and insights may be flawed. Poor quality data is the wrong data – and the wrong data will lead you to the wrong people; a journey to nowhere. By ensuring that your records are clean, you can make better outreach decisions.
- Data cleanse and data scrubbing
- Verification of data, including contact information
- Velociti insights added including company ratings for FDI and Trade (to help prioritise outreach) and newsfeed